Torque DMS

Torque DMS Vehicle Sales is a car dealer management platform for independent dealers. It covers lead management with automatic scoring, a visual sales pipeline, stock management with smart pricing, deal building with finance calculations, and stock advertising to AutoTrader and Car Gurus. Optional finance integrations include Black Horse, MotoNovo, and Santander for dealers in the UK.

Sell More.
Sell Faster.

The complete sales platform designed for automotive dealerships of all sizes

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Complete Sales Management

Everything you need to manage leads, close deals, and grow revenue

Lead Management

Capture, score, and nurture leads from multiple sources. Hot prospects are automatically prioritised, with suggested next actions for your team.

Visual Pipeline

Drag-and-drop sales pipeline with customisable stages. Track every opportunity from first contact to handover.

Stock Management

Manage forecourt inventory with smart pricing recommendations, market analysis, and automated advertising to AutoTrader and other platforms.

Deal Builder

Create professional quotes with finance calculations, trade-in valuations, and extras. Send beautiful proposals customers can approve online.

Test Drives & Appointments

Schedule test drives, track customer interactions, and manage sales appointments with automated reminders and follow-ups.

Market Intelligence

Live market analysis provides competitive pricing insights, demand trends, and optimal listing strategies to maximise margins.

Stock Intelligence

Get instant insights on your inventory, market positioning, and sales opportunities with our intelligent assistant

Torque DMS vehicle sales software showing stock intelligence with inventory insights, market positioning data, and sales opportunity recommendations

Smart Selling Tools

Smart Lead Scoring: Leads are ranked by conversion probability so you focus on deals that close

Dynamic Pricing: Get real-time market pricing recommendations based on live data from thousands of listings

Auto Ad Writing: Compelling vehicle descriptions are generated automatically, optimised for online marketplaces

Vehicle History Lookups: Instant DVLA and DVSA MOT history checks return a vehicle's full record in seconds

Finance Integration: Calculate finance options instantly with Codeweavers integration

Customer Insights: Buying behaviour is analysed to help you personalise your sales approach

Built for Every Kind of Dealer

From a single independent forecourt to a multi-location, multi-country dealer group

Independent Dealers

Run your whole sales operation, from first enquiry to handover, without juggling spreadsheets or three tools that don't talk to each other.

Multi-Location Groups

See stock, leads, and performance across every site from one login, while each location manager keeps full control of their own patch.

Franchised Dealers

Manufacturer-franchised or independent, Torque DMS adapts to how your dealership actually sells, not a rigid workflow built for someone else's business.

International Dealers

Multi-currency pricing and country-aware onboarding mean Torque DMS works as well for a dealer in Bogotá as it does for one in Birmingham.

Frequently Asked Questions

How much does the Vehicle Sales platform cost?
Torque DMS has no subscription fees. The core platform, including lead management, the sales pipeline, stock management, and deal building, is free to use.
Can Torque DMS handle more than one location?
Yes. Multi-location dealer groups can manage stock, staff, and leads across every site from a single account, while location managers retain control of their own branch.
Does it integrate with AutoTrader?
Yes. Stock listings, pricing data, and market intelligence sync directly with AutoTrader, alongside integrations for Car Gurus, Xero, Stripe, and finance providers including Black Horse, MotoNovo, and Santander.
Can I switch from my current sales CRM without losing data?
Yes. We import your historical leads, customers, and stock records as part of onboarding, and you can export your full data at any time, at no cost, whether you stay or not.
Is Torque DMS suitable for franchised dealers, not just independents?
Yes. Torque DMS is used by both independent dealers and manufacturer-franchised dealer groups, including dealers operating outside the UK.
What currencies does Torque DMS support?
Torque DMS supports GBP, USD, EUR, COP, and a range of other major currencies, so pricing, quotes, and invoices display correctly for dealers outside the UK.

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Integrations

Tell us what you need. We'll build it.

Our integration list is growing, not finished. Every connection we have built started with a dealer or workshop asking for it. There is no roadmap for you to wait on and no commercial negotiation to sit through. If you rely on a system that is not here yet, tell us what it is.

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We will build it. There is no cost to you, ever.

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